Denim designed with YOU in mind

First of all, I’d like to say what a wonderful experience it was to have taken part in the Purple Wings Charity fashion show this year. As well as showcasing our first collection we also met some amazing and inspirational people and had excellent feedback on our jeans.


After posting pictures of our jeans on our social media we received some great feedback from our future customers as well as some questions. In this blog post I’ll be going over some of the questions and making sure I answer every single one of them with as much detail as possible.

So, What is so special about our jeans?

Premium Quality

We have been working on perfecting our product for two years. We work with the top denim designer and manufacturer who caters for big brands like River Island, Marks & Spencer, Next and Lee. We use the highest grade materials and manufacturing procedures to ensure that our jeans are the best quality that they can be.


Although our jeans might look like a normal pair of high waist jeans, they are made with four way stretch denim which will be the most comfortable jeans that you will ever own. The four way stretch denim allows you total freedom of movement, extreme flexibility and comfort. It fits to your body like a second skin, and adheres to your movements 24/7 so you can look and feel your best.

Perfect Waist

As well as being extremely comfortable and fashionable, our jeans have a higher rise which means it sits on the smallest part of your waist allowing you to have that hourglass silhouette and whilst covering your ostomy or scars completely.

Special Inner Layer

We designed our ‘core inner layer’ which is made out of luxury and soft fabric that absorbs moisture and stretches with your body. The inner layer is there in order to conceal and support the stoma bag without restricting it. It keeps the stoma bag flat against the skin as well as hiding any lumps or bumps around the abdomen area. This means that you can wear whichever briefs you want knowing that the support is already built into the jeans.

Although our jeans have been designed for ostomates, others with surgical scars, tubes, stretch marks, hernias or individuals who are uncomfortable with their abdominal region can also benefit from our jeans.

Variety and choice

Our jeans come in four different styles and two different washes, this allows you to choose the colour and style that best suit your figure and style. You can wear our jeans with pride knowing that they have been created and designed with YOU in mind.


Finally, all the above will be available at a competitive price! Brought to you by passion not greed.

I hope this answers any questions about our product. If you have any more questions please don’t hesitate to message us on our social media accounts.

Thanks for reading,


4 thoughts on “Denim designed with YOU in mind”

  1. Hi there this is really inspired me as to what you have been through and to where you are today I have a bag myself and that’s one thing I cannot wear are my jeans ,are you going to be doing them in sizes for the fuller figure ? Good luck with the hard work


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